{"id":117,"date":"2009-04-15T23:46:02","date_gmt":"2009-04-15T21:46:02","guid":{"rendered":"http:\/\/jela.hu\/?page_id=117"},"modified":"2011-05-17T11:52:51","modified_gmt":"2011-05-17T10:52:51","slug":"copywriting","status":"publish","type":"page","link":"http:\/\/jela.hu\/?page_id=117","title":{"rendered":"copywriting"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/jela.hu\/photo-NEMWP\/hardlyused.jpg\" alt=\"\" width=\"528\" height=\"329\" \/><\/p>\n<p>from my fictional portfolio:<\/p>\n<p><object width=\"520\" height=\"360\" data=\"http:\/\/jela.hu\/banner\/album8.swf\" type=\"application\/x-shockwave-flash\"><param name=\"quality\" value=\"high\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"wmode\" value=\"transparent\" \/><param name=\"src\" value=\"http:\/\/jela.hu\/banner\/album8.swf\" \/><\/object><\/p>\n<p>non-flash version <span style=\"color: #ffff00;\"> <a href=\"http:\/\/jela.hu\/?cat=10\" target=\"_blank\"><span style=\"color: #ffff00;\">HERE <\/span><\/a><\/span><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<h2>So far :<\/h2>\n<p><span style=\"color: #333333;\">.<\/span><\/p>\n<p>september 2010:<\/p>\n<p>Two of my works were displayed at the 11th <a href=\"http:\/\/www.arcmagazin.hu\/hirek\" target=\"_blank\"><span style=\"color: #ffff00;\">ARC<\/span><\/a> Exhibition (2-22 september 2010) near to the Heroes\u2019 Square in Budapest.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/jela.hu\/photo-NEMWP\/anyadba.jpg\" alt=\"\" width=\"454\" height=\"340\" \/><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/jela.hu\/photo-NEMWP\/draga_barataim.jpg\" alt=\"\" width=\"400\" height=\"300\" \/><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>january 2010:<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" src=\"http:\/\/jela.hu\/photo-NEMWP\/colorlogo.jpg\" alt=\"\" width=\"208\" height=\"57\" \/><\/p>\n<p>I got in contact with the marketing department of <a href=\"http:\/\/hirek.hvg.hu\/\" target=\"_blank\"><span style=\"color: #ffff00;\">HVG Online Group<\/span><\/a> in connection with their 2009 autumn <a href=\"http:\/\/hvg.hu\/other\/20090930_hvg_online_szlogen.aspx\" target=\"_blank\"><span style=\"color: #ffff00;\">slogan contest<\/span><\/a>. I participated in the brainstorming of the planned motto.<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>january 2010:<\/p>\n<p>Check out this <a href=\"http:\/\/jela.hu\/?p=575\" target=\"_self\"><span style=\"color: #ffff00;\">COLLECTION<\/span><\/a> of my best comments made on last year&#8217;s <a href=\"http:\/\/addict.blog.hu\/\" target=\"_blank\"><span style=\"color: #ffff00;\">Addict<\/span><\/a>&#8216;s Advertisement <a href=\"http:\/\/addict.blog.hu\/tags\/rekl\u00e1mrejtv\u00e9ny\" target=\"_blank\"><span style=\"color: #ffff00;\">Riddle.<\/span><\/a><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p><a rel=\"http:\/\/parkcenters.hu\/en\/brands\" href=\"http:\/\/parkcenters.hu\/en\/brands\" target=\"_blank\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" src=\"http:\/\/jela.hu\/photo-NEMWP\/parkcentersmall.jpg\" alt=\"\" width=\"283\" height=\"162\" \/><\/a>september 2009:<\/p>\n<p>I was entrusted by the <a href=\"http:\/\/www.raygunbudapest.com\/\" target=\"_blank\"><span style=\"color: #ffff00;\">Raygun<\/span><\/a> Agency with presenting the shops found in the shopping malls. My final writings can be seen on the site of <a href=\"http:\/\/parkcenters.hu\/en\/brands\" target=\"_blank\"><span style=\"color: #ffff00;\">Park Center.<\/span><\/a><\/p>\n<p><span style=\"color: #333399;\">.<\/span><\/p>\n<p><span style=\"color: #ffff00;\"><span style=\"color: #333399;\">.<\/span><\/span><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>In the first half of March in 2009, the home blog of my favourite web browser <a href=\"http:\/\/magyaropera.blog.hu\/\" target=\"_blank\"><span style=\"color: #ffff00;\">magyaropera.blog.hu<\/span><\/a> wanted a motto. Many of my ideas were involved in the voting. Finally, my slogan<\/p>\n<p>\u201cNetre hangolva\u201d (\u201cTuned for the Net\u201d)<\/p>\n<p>won the competition, and as a result it became the official headline of the blog. Thanks for the supporting votes and comments!<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>At the same time as the BKV (Budapest Transport Limited) slogan competition, <a href=\"http:\/\/addict.blog.hu\" target=\"_blank\"><span style=\"color: #ffff00;\">addict.blog.hu<\/span><\/a> was also looking for a BKV phrase at the end of February in 2009. The final order of rank was based on a <a href=\"http:\/\/addict.blog.hu\/2009\/02\/17\/bkv_szavazas#comments\" target=\"_blank\"><span style=\"color: #ffff00;\">voting<\/span><\/a>, at the end of which my thought<\/p>\n<p>\u201cBKV. Nyomokban mogyor\u00f3t tartalmazhat.\u201d (\u201cBKV. May contain nuts.\u201d)<\/p>\n<p>finished in the first place. Thanks to my parents, my producer (\u2026), and for the supporting votes and comments!\u00a0:-)<\/p>\n<p>My slogan was also <a href=\"http:\/\/www.showder.hu\/n\/cikk.php?as=212&amp;cc=9&amp;m=3\" target=\"_blank\"><span style=\"color: #ffff00;\">mentioned in the most popular Hungarian TV-show<\/span><\/a> called &#8222;Esti Showder&#8221; (&#8222;Night Talk Show&#8221;) by the host S\u00e1ndor F\u00e1bry on 16th April in 2009.<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>Maybe, you remember the 9th <a href=\"http:\/\/www.arcmagazin.hu\/hirek\" target=\"_blank\"><span style=\"color: #ffff00;\">ARC<\/span><\/a> exhibition organised at the end of summer in 2008 that was built around the theme: &#8222;Where is felicity these days?&#8221; My work &#8222;Google it&#8221; was accepted and exhibited near to the Heroes\u2019 Square in Budapest. Others were also inspired by the popular search engine, and these works based on the same idea were shown in a shared poster.<\/p>\n<p><span style=\"color: #000000;\">.<\/span><br \/>\n<img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" title=\"google it\" src=\"http:\/\/jela.hu\/photo-NEMWP\/google_it.jpg\" alt=\"\" width=\"514\" height=\"243\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>from my fictional portfolio: non-flash version HERE &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212; So far : . september 2010: Two of my works were displayed at the 11th ARC Exhibition (2-22 september 2010) near to the Heroes\u2019 Square in Budapest. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212; january 2010: I got in contact with the marketing department of HVG Online Group in connection with their 2009 &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/jela.hu\/?page_id=117\" class=\"more-link\"><span class=\"screen-reader-text\">&#8222;copywriting&#8221;<\/span> b\u0151vebben<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":92,"menu_order":3,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages\/117"}],"collection":[{"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/jela.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=117"}],"version-history":[{"count":65,"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages\/117\/revisions"}],"predecessor-version":[{"id":142,"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages\/117\/revisions\/142"}],"up":[{"embeddable":true,"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages\/92"}],"wp:attachment":[{"href":"http:\/\/jela.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}