{"id":55,"date":"2009-04-15T21:41:49","date_gmt":"2009-04-15T19:41:49","guid":{"rendered":"http:\/\/jela.hu\/?page_id=55"},"modified":"2012-12-31T11:12:59","modified_gmt":"2012-12-31T10:12:59","slug":"szo","status":"publish","type":"page","link":"http:\/\/jela.hu\/?page_id=55","title":{"rendered":"copywriting"},"content":{"rendered":"<p><span style=\"color: #000000;\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/jela.hu\/photo-NEMWP\/copywriter kiado copy.jpg\" alt=\"\" width=\"515\" height=\"306\" \/><\/span><\/p>\n<p>fikt\u00edv portf\u00f3li\u00f3mb\u00f3l:<\/p>\n<p><object width=\"520\" height=\"360\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"quality\" value=\"high\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"wmode\" value=\"transparent\" \/><param name=\"src\" value=\"http:\/\/jela.hu\/banner\/album8.swf\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><embed width=\"520\" height=\"360\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/jela.hu\/banner\/album8.swf\" quality=\"high\" allowScriptAccess=\"always\" wmode=\"transparent\" allowscriptaccess=\"always\" \/><\/object><\/p>\n<p>non-flash verzi\u00f3 <span style=\"color: #ffff00;\"> <a href=\"http:\/\/jela.hu\/?cat=10\" target=\"_blank\"><span style=\"color: #ffff00;\">ITT<\/span><\/a><\/span><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<h2>Eddig:<\/h2>\n<p><span style=\"color: #333333;\"><br \/>\n<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" src=\"http:\/\/jela.hu\/photo-NEMWP\/yin&amp;young01.jpg\" alt=\"\" width=\"295\" height=\"307\" \/><\/p>\n<p>2011 janu\u00e1r:<\/p>\n<p>Saj\u00e1t munk\u00e1m a <a href=\"http:\/\/www.kreativ.hu\/cikk\/nagy_soltesz_ferenc_verseny\" target=\"_blank\"><span style=\"color: #ffff00;\">Kreat\u00edv Online<\/span><\/a>-on.<\/p>\n<p>A Kreat\u00edv Online f\u00e9lre\u00e9rtett \u00e9s kifacsart \u00fcgyn\u00f6ks\u00e9gneveket \u00e9s log\u00f3kat kezdett gy\u0171jteni. L\u00e1tva a ki\u00edr\u00e1st, egy kor\u00e1bbi munk\u00e1mat k\u00fcldtem be, mely megjelent a <a href=\"http:\/\/www.kreativ.hu\/cikk\/nagy_soltesz_ferenc_verseny\" target=\"_blank\"><span style=\"color: #ffff00;\">Nagy Solt\u00e9sz Ferenc Versenyen.<\/span><\/a><\/p>\n<p><span style=\"color: #333333;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p>2010 szeptember:<\/p>\n<p>2 plak\u00e1ttal is szerepeltem az \u00d6tvenhatosok ter\u00e9n 2010. szept. 2-22. k\u00f6z\u00f6tt megrendez\u00e9sre ker\u00fclt 11. <a href=\"http:\/\/www.arcmagazin.hu\/hirek\" target=\"_blank\"><span style=\"color: #ffff00;\">ARC<\/span><\/a> Ki\u00e1ll\u00edt\u00e1son:<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/jela.hu\/photo-NEMWP\/anyadba.jpg\" alt=\"\" width=\"454\" height=\"340\" \/><\/p>\n<p>&#8222;\u00dagy bele vagyunk butulva a b\u00e9na city lightokba, az \u00f3ri\u00e1splak\u00e1ton sert\u00e9skaraj-akci\u00f3t hirdet\u0151k vizu\u00e1lis terrorj\u00e1ba, hogy a kevesek, akik m\u00e9g figyelnek, minden, kicsit is j\u00f3pofa \u00f6tletnek tudnak \u00f6r\u00fclni. Tal\u00e1n ez\u00e9rt, hogy a t\u00e9ren a legt\u00f6bb plak\u00e1t el\u0151tt kuncog\u00e1st, kacajt, hahot\u00e1t hallok. Van p\u00e1r kiv\u00e9tel az\u00e9rt: Jelasity P\u00e9ter plak\u00e1tja el\u0151tt negyvenes n\u0151 \u00e1lldog\u00e1l, b\u00e1mulja, k\u00f6rben\u00e9z, mintha seg\u00edts\u00e9get v\u00e1rna, nem \u00e9rti. \u201eAny\u00e1dba\u201d, \u00e1ll a plak\u00e1ton, a n\u0151 arc\u00e1n, hogy akkor \u00edgy ezt most hogy \u00e9s mi\u00e9rt. Nem seg\u00edtek.&#8221;<em> <\/em><span style=\"color: #ffff00;\"><em> <\/em><em> <\/em><a href=\"http:\/\/www.nol.hu\/lap\/kult\/20100917-o_wunderland__o_wunderland\" target=\"_blank\"><span style=\"color: #ffff00;\">N\u00e9pszabads\u00e1g: &#8221; O Wunderland, o Wunderland&#8221; 2010.09.17.<\/span><\/a><\/span><\/p>\n<p><span style=\"color: #ffff00;\"><span style=\"color: #ffff00;\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"http:\/\/jela.hu\/photo-NEMWP\/draga_barataim.jpg\" alt=\"\" width=\"400\" height=\"300\" \/> <\/span><\/span><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p>2010 janu\u00e1r:<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" src=\"http:\/\/jela.hu\/photo-NEMWP\/colorlogo.jpg\" alt=\"\" width=\"208\" height=\"57\" \/>A <a href=\"http:\/\/hirek.hvg.hu\/\" target=\"_blank\"><span style=\"color: #ffff00;\">HVG Online Csoport<\/span><\/a> Marketingoszt\u00e1ly\u00e1val tavaly \u0151szi <a href=\"http:\/\/hvg.hu\/other\/20090930_hvg_online_szlogen.aspx\" target=\"_blank\"><span style=\"color: #ffff00;\">szlogenp\u00e1ly\u00e1zatuk<\/span><\/a> kapcs\u00e1n ker\u00fcltem kapcsolatba. A tervezett jelmondat \u00f6tletel\u00e9s\u00e9ben vettem r\u00e9szt.<\/p>\n<p><span style=\"color: #333333;\">.<\/span><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p>2010 janu\u00e1r:<\/p>\n<p>Az <a href=\"http:\/\/addict.blog.hu\" target=\"_blank\"><span style=\"color: #ffff00;\">addict.blog.hu<\/span><\/a> a tavalyi \u00e9vt\u0151l kezd\u0151d\u0151en id\u0151r\u0151l-id\u0151re <a href=\"http:\/\/addict.blog.hu\/tags\/rekl\u00e1mrejtv\u00e9ny\" target=\"_blank\"><span style=\"color: #ffff00;\">rekl\u00e1mfeladv\u00e1nyokat<\/span><\/a> jelentetett meg, melyek l\u00e9tez\u0151 printek voltak letakart m\u00e1rkajelz\u00e9ssel, \u00edgy aki r\u00e9szt akart venni a j\u00e1t\u00e9kban, megpr\u00f3b\u00e1lhatta kital\u00e1lni, hogy mit n\u00e9pszer\u0171s\u00edtettek eredetileg ezek a rekl\u00e1mok, vagy ha ahhoz volt kedve, \u00faj f\u0151sorokat tal\u00e1lhatott ki. \u00c9n ez ut\u00f3bbit prefer\u00e1ltam, szlogeneket tal\u00e1ltam ki a k\u00e9pekhez, illetve l\u00e9tez\u0151 mott\u00f3kat &#8222;csavartam ki&#8221;.<\/p>\n<p><a href=\"http:\/\/jela.hu\/?p=575#more-575\" target=\"_self\"><span style=\"color: #ffff00;\">\u00cdme teh\u00e1t a v\u00e1logat\u00e1s az \u00e1ltalam legjobbnak v\u00e9lt hozz\u00e1sz\u00f3l\u00e1saimb\u00f3l. :-)<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/p>\n<p><a href=\"http:\/\/parkcenters.hu\/hu\/markak\" rel=\"http:\/\/parkcenters.hu\/hu\/markak\" target=\"_blank\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft\" title=\"parkcenter\" src=\"http:\/\/jela.hu\/photo-NEMWP\/parkcentersmall.jpg\" alt=\"\" width=\"283\" height=\"162\" \/><\/a>2009 szeptember:<\/p>\n<p>A <span style=\"color: #ffff00;\"><a href=\"http:\/\/www.raygun.hu\/\" target=\"_blank\"><span style=\"color: #ffff00;\">Raygun<\/span><\/a> <\/span>\u00fcgyn\u00f6ks\u00e9g megb\u00edz\u00e1s\u00e1b\u00f3l \u00edrtam sz\u00f6vegeket a <span style=\"color: #ffff00;\"><a href=\"http:\/\/www.parkcenters.hu\/movar-uzletek\" target=\"_blank\"><span style=\"color: #ffff00;\">Park Center honlapj\u00e1ra<\/span><\/a><\/span>, melyek a bev\u00e1s\u00e1rl\u00f3k\u00f6zpontokban tal\u00e1lhat\u00f3 \u00fczleteket mutatj\u00e1k be.<\/p>\n<p><span style=\"color: #333333;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">.<\/span><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>\/A blogokon <a href=\"http:\/\/blog.hu\/user\/209816\" target=\"_blank\"><span style=\"color: #ffff00;\">&#8222;thing&#8221;<\/span><\/a> n\u00e9ven ismerhetsz.\/<\/p>\n<p>2009 M\u00e1rcius elej\u00e9n kedvenc b\u00f6ng\u00e9sz\u0151m hazai blogja a <a href=\"http:\/\/magyaropera.blog.hu\/\" target=\"_blank\"><span style=\"color: #ffff00;\">magyaropera.blog.hu<\/span><\/a> keresett mag\u00e1nak jelmondatot. A szavaz\u00e1sban t\u00f6bb \u00f6tletem is r\u00e9szt vett, v\u00e9g\u00fcl<\/p>\n<p>&#8222;Netre hangolva.&#8221;<\/p>\n<p>szlogenem nyerte meg a szavaz\u00e1st. \u00cdgy ez lett a blog hivatalos szlogenje. K\u00f6sz\u00f6n\u00f6m a t\u00e1mogat\u00f3 kommenteket, szavazatokat!<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>A BKV szlogenp\u00e1ly\u00e1zat\u00e1val egyid\u0151ben az <a href=\"http:\/\/addict.blog.hu\" target=\"_blank\"><span style=\"color: #ffff00;\">addict.blog.hu<\/span><\/a> is jelmondatot <a href=\"http:\/\/addict.blog.hu\/2009\/02\/09\/irj_szlogent_a_bkv_nak_felmillioert\" target=\"_blank\"><span style=\"color: #ffff00;\">keresett<\/span><\/a> a v\u00e1llalatnak 2009 febru\u00e1r v\u00e9g\u00e9n. A v\u00e9gs\u0151 sorrendet <a href=\"http:\/\/addict.blog.hu\/2009\/02\/17\/bkv_szavazas#comments\" target=\"_blank\"><span style=\"color: #ffff00;\">szavaz\u00e1s<\/span><\/a> d\u00f6nt\u00f6tte el, melyen<\/p>\n<p>\u201cBKV. Nyomokban mogyor\u00f3t tartalmazhat.\u201d<\/p>\n<p>\u00f6tletem az els\u0151 helyen v\u00e9gzett. K\u00f6sz\u00f6n\u00f6m sz\u00fcleimnek, produceremnek, (\u2026) \u00e9s k\u00f6sz\u00f6net minden szavazat\u00e9rt, komment\u00e9rt!<\/p>\n<p>A szlogent <a href=\"http:\/\/www.showder.hu\/n\/cikk.php?as=212&amp;cc=9&amp;m=3\" target=\"_blank\"><span style=\"color: #ffff00;\">F\u00e1bry S\u00e1ndor is megeml\u00edtette<\/span><\/a> a 2009.04.16-\u00e1n sug\u00e1rzott Esti Showderben. Megmogyor\u00e1zhatatlan&#8230;\u00a0:-)<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>Tal\u00e1n m\u00e9g eml\u00e9keztek r\u00e1, hogy \u00a0a 2008 ny\u00e1r v\u00e9g\u00e9n megrendezett 9. <a href=\"http:\/\/www.arcmagazin.hu\/hirek\" target=\"_blank\"><span style=\"color: #ffff00;\">ARC<\/span><\/a> Plak\u00e1tki\u00e1ll\u00edt\u00e1s a &#8222;Hol a boldogs\u00e1g mostan\u00e1ban?&#8221; t\u00e9ma k\u00f6r\u00e9 \u00e9p\u00fclt. A H\u0151s\u00f6k ter\u00e9hez k\u00f6zel megrendezett ki\u00e1ll\u00edt\u00e1son a &#8222;Google it&#8221; c\u00edm\u0171 munk\u00e1mmal vettem r\u00e9szt. A\u00a0 legismertebb internetes keres\u0151 t\u00f6bbeket inspir\u00e1lt, a szervez\u0151k k\u00f6z\u00f6s plak\u00e1ton szerepeltett\u00e9k a google-os \u00f6tleteket.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" title=\"google it\" src=\"http:\/\/jela.hu\/photo-NEMWP\/google_it.jpg\" alt=\"\" width=\"514\" height=\"243\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>fikt\u00edv portf\u00f3li\u00f3mb\u00f3l: non-flash verzi\u00f3 ITT &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;- Eddig: &nbsp; 2011 janu\u00e1r: Saj\u00e1t munk\u00e1m a Kreat\u00edv Online-on. A Kreat\u00edv Online f\u00e9lre\u00e9rtett \u00e9s kifacsart \u00fcgyn\u00f6ks\u00e9gneveket \u00e9s log\u00f3kat kezdett gy\u0171jteni. L\u00e1tva a ki\u00edr\u00e1st, egy kor\u00e1bbi munk\u00e1mat k\u00fcldtem be, mely megjelent a Nagy Solt\u00e9sz Ferenc Versenyen. . &nbsp; . &nbsp; &nbsp; &nbsp; &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;- 2010 szeptember: 2 plak\u00e1ttal is szerepeltem az &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/jela.hu\/?page_id=55\" class=\"more-link\"><span class=\"screen-reader-text\">&#8222;copywriting&#8221;<\/span> b\u0151vebben<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":3,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages\/55"}],"collection":[{"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/jela.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=55"}],"version-history":[{"count":188,"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages\/55\/revisions"}],"predecessor-version":[{"id":98,"href":"http:\/\/jela.hu\/index.php?rest_route=\/wp\/v2\/pages\/55\/revisions\/98"}],"wp:attachment":[{"href":"http:\/\/jela.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=55"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}